Markets

Pura Vida Founders Place $17 Million Miami Home on the Market

Published January 11, 2024

The successful entrepreneurs behind the rapidly expanding South Florida eatery chain Pura Vida, Jennifer and Omer Horev, have recently placed their luxurious waterfront Miami mansion on the market, carrying a hefty price tag of $17 million. The couple, who pioneered Pura Vida's health-centric concept, are parting with their extravagant estate that has been a testament to both their personal style and entrepreneurial success.

Establishing Pura Vida and Expanding Beyond

Since launching in 2012, Pura Vida has grown significantly, reflecting the demand for healthier dining options. Today, there are a total of 22 locations, spanning across affluent areas such as Boca Raton, Palm Beach, and several spots dotted around Miami. This vast network of all-day cafes focuses on providing nutritious meals that cater to a health-conscious clientele.

Lavish Lifestyle Meets Pristine Property

The Horev's decision to sell their Miami abode has captivated the attention of both real estate aficionados and the business community alike. Their impressive property boasts a waterfront vista, offering an exclusive slice of Miami's sought-after real estate. With a design that exudes opulence and an ideal location, this property is expected to attract prospective buyers who appreciate luxury living.

Details regarding the specific features of the home are sparse, but it is widely acknowledged that properties in this bracket come with high-end amenities and expansive living spaces. It is speculated that the Horev's home is no exception to this rule, mirroring the elegance and upscale nature of the Pura Vida brand.

The sale coincides with a pivotal moment in the company's growth, as the health-centered eatery continues to gain traction in the ever-expanding wellness market. The Horev's might be leveraging this real estate move as another strategic step in their broader business and personal life planning.

Looking Ahead

As Pura Vida forges ahead, expanding its footprint across South Florida, the Horev's future endeavors will be closely watched by industry insiders and investors. Their ability to merge lifestyle, business acumen, and branding into a successful chain of eateries serves as an inspirational case study for aspiring entrepreneurs. Meanwhile, the luxury real estate market in Miami will remain abuzz with the listing of their $17 million waterfront property.

RealEstate, Entrepreneurship, HealthyEating