Companies

Cumulus Media's Westwood One Delivers Exclusive Coverage of NFL Thanksgiving Games Featuring the McCourty Twins

Published November 23, 2023

In an exciting turn of events for NFL enthusiasts and investors in the media sector, Cumulus Media Inc. CMLS, a leading audio media and entertainment company, provided an exclusive listening experience over the Thanksgiving holiday weekend. This year's NFL coverage included a historical match-up, as the first-ever Black Friday game was narrated by the unique combination of twin brothers Jason and Devin McCourty alongside renowned sportscaster Ian Eagle. The decision by Westwood One, the national audio partner of the NFL and a subsidiary of Cumulus Media, to feature the McCourty twins added an unprecedented personal touch to this nationally broadcasted event.

Historic Black Friday Broadcast

The occasion marked a momentous milestone in NFL broadcasting history, with Jason and Devin McCourty sharing the commentary booth for the first time on a national level. This brought a distinctive insight and chemistry to the live broadcast during a prime holiday slot, redesigning the way audiences experienced the game, further establishing Westwood One's reputation as an innovator in sports audio entertainment.

Cumulus Media at the Forefront

As Cumulus Media CMLS continues to prioritize audio, the company's strategic moves, such as seizing unique opportunities like the Thanksgiving NFL games, reflect its commitment to delivering premium content. Such initiatives not only enhance the company's standing in the competitive audio market but also potentially impact its stock performance as it demonstrates its capability to engage with a diverse, sports-loving audience through unique offerings.

Implications for Investors

For those holding or considering a stake in Cumulus Media CMLS, the company's innovative approach to sports broadcasting could signal robust potential for growth. By tapping into the vast NFL audience and providing unmatched audio coverage, Cumulus Media reinforces its presence in the industry and may see positive reflections in its stock valuation. Investors are advised to keep a close eye on the company's future endeavors in expanding its audio empire.

NFL, broadcast, investment