Doja Cat Immortalized in Clay for Brisk's Retro Advertisement Reboot

In a nostalgic move that merges the whimsical past with modern star power, Brisk Iced Tea has unveiled a captivating claymation version of singer and rapper Doja Cat. The freshly reimagined ad campaign harkens back to the brand's memorable claymation style of yesteryears, presenting the 'Say So' hitmaker in an entirely new dimension. This innovative twist not only re-engages long-time fans of Brisk but also layers in the appeal of Doja Cat's diverse fan base, further expanding the reach of the iconic beverage, a subsidiary of PepsiCo, Inc. PEP.

Experience Doja Cat in Clay Form

By reinventing their classic claymation advertising format, Brisk offers audiences an unforgettable experience with a contemporary icon at the forefront. Not only can fans delight in Doja Cat's transformation into a clay figure, but they also get to partake in a promotional event that could win them a piece of her distinctive clay style. It's a seamless blend of marketing nostalgia and interactive engagement that underscores the innovative strategies undertaken by PepsiCo.

Savvy Marketing Meets Iconic Imagery

Incorporating celeb power with distinct animation is a testament to Brisk's creative marketing approach. The claymation makeover of Doja Cat engages with audience affections for both the artist and the art form, while simultaneously driving brand awareness and consumer interaction. It speaks volumes about PepsiCo's PEP commitment to exploring unique avenues in advertising to maintain its strong market presence and to continue resonating with consumers across different demographics and interests.

Brisk, DojaCat, Claymation