Companies

Freedom Boat Club Expands Southeast Florida Presence with Strategic Acquisition

Published September 14, 2024

In a strategic move to further cement its presence in the boating market, Freedom Boat Club, a leading boat club operator and part of Brunswick Corporation BC, has officially acquired the South Florida franchise operations, including its extensive territory. This significant expansion is part of Freedom Boat Club's concerted efforts to accelerate its growth trajectory and enhance its service offerings in the Southeast Florida region.

Enhancing Nautical Offerings in South Florida

The transaction brings a noteworthy addition to Freedom Boat Club's already impressive portfolio, intensifying its presence in a key recreational boating market. By integrating the South Florida franchise's resources and expertise, Freedom Boat Club is set to enhance the boating experience for its members, providing greater access and more diverse options for nautical enthusiasts.

Brunswick Corporation Sees Growth Opportunities

As part of the Brunswick Corporation's BC family, which is known for designing, manufacturing, and marketing recreation products globally, the acquisition aligns with the company's long-term strategy. Headquartered in Mettawa, Illinois, Brunswick seeks to leverage synergies across its brand portfolio to drive innovation and customer satisfaction in the boating industry.

acquisition, expansion, boating